What does it take to clean one of London’s most exclusive boutiques without compromising an ounce of its luxury? Precision, artistry, and a profound respect for detail.
Where Luxury Demands More Than a Surface Clean
Behind the gold doors of Amaffi’s Sloane Street boutique lies a masterclass in opulence. Every hand-blown crystal bottle, every architectural curve, and every lighting fixture has been curated to evoke elegance and exclusivity. It’s a space where visual theatre meets sensory experience - and maintaining that standard requires more than traditional cleaning.
That’s where Distinct stepped in.
Our role wasn’t to clean. It was to preserve. To elevate. To protect what makes Amaffi so remarkable.
In luxury environments, presentation is everything. But true luxury? It’s not just what you see - it’s what you feel the moment you step inside. That’s why our luxury retail facilities management approach is never one-size-fits-all. It’s meticulously tailored, thoughtful, and sustainable.
The Craft of Cleaning at a Couture Level
A Service As Refined As the Space It Supports
- Bespoke for Boutique
Every Distinct contract cleaning plan is designed around the individual characteristics of the space. For Amaffi, that meant adjusting methodology to respect delicate finishes and maintain the atmospheric integrity of the boutique. - Specialist Training
Our team undergoes site-specific preparation for luxury interiors, learning how to handle high-value materials with care and confidence. From rare stonework to artisanal fixtures, we know exactly what can and can’t be touched - and how. - Sustainability Meets Sophistication
We refuse to compromise on environmental integrity. Chemical-free or low-impact solutions are our standard, ensuring surfaces remain pristine without introducing toxins or risking degradation. Beauty and eco-consciousness can, and should, coexist.
Luxury Isn’t a Look. It’s a Standard.
Working with brands like Amaffi means operating at a level where every decision matters. From the polish on a plinth to the fragrance in the air, excellence isn’t an option - it’s an expectation. That’s why our service ethos goes beyond routine maintenance. It’s about contributing to a curated atmosphere, one that continues to enchant with every visit.
Expert Takeaway
“Luxury is fragile - not in substance, but in perception. You don’t clean it. You protect it.”
- Darren Dickinson, CEO, Distinct Group
Final Polish: Why It Matters
In spaces like Amaffi’s, every detail has been considered. And every detail must be maintained. Precision cleaning isn’t about ticking tasks off a list - it’s about aligning with a brand’s ethos, supporting its storytelling, and preserving its allure. For Distinct, it’s not about leaving a space clean. It’s about leaving it unforgettable.
Curious how a cleaning partner can elevate your luxury environment? Let’s discuss a service model tailored to the exceptional. Contact Distinct to begin the conversation.